microsoft

Xbox One Eighty

I love that play on words above, and a one eighty it truly has been. Like many, I am truly amazed that Microsoft backpedaled this much. And maybe I’m cynical, but I don’t trust it. This is how I see it (and its hardly a unique perspective). Microsoft knew that, all things equal, they would sell a crap load of systems, pretty much no matter what. They would sell a crap load of games. They would make money. Because they’re Microsoft, becuase they have the Xbox (and Halo) and they’ve been successful so far. So what they did, was take a gamble. They said, lets throw out a maximum profit plan. There would be no room for their customers to wiggle out of their grip if they wanted their Xbox games. The publishers would make more, Microsoft would make more, and most retailers would probably make more as well. And then…

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